The Beatles are given Variety Club awards Thursday 19 March 1964 Award On this day The Beatles attended the 12th annual luncheon held by the Variety Club of Great Britain, where leader of the opposition Harold Wilson presented them with the Show Business Personalities of 1963 award. The ceremony took place at the Dorchester Hotel in Park Lane, London, and was filmed by a number of TV and news organisations. The BBC made a 30-minute show out of the footage, which was screened from 10.30pm the following day. Also on this day…Want more? Visit the Beatles history section.